Presentations and Media Interviews

Media interviews



The media offers the power of mass advertising, free, to those who know how to use it.

And in a crisis, the chance to put across your side of the story.

But media opportunities are wasted if your message isn’t correctly packaged for media consumption.

Or if you allow the interviewer to divert you from your agenda.

Success depends on your taking control.



Contact me about media interviews.




  • Do you have a persuasive message?
  • Is it credible?
  • Is it structured specifically to make people listen?
  • Is it quotable?
  • Could you get it across in 30 seconds if you had to?
  • Do you know how to take control of a print interview?
  • What about a broadcast one?
  • Can you convert hostile questioning into an opportunity to reinforce your message?
29 July 2010